Discover New@Mrigank's

#WeUnobstacle #StartupIndia #PMO It was the Saturday morning and I had just returned from an interview. My brother was glued to the TV and side by side was shaving his beard and idea to rename his new Startup Comparetokar.com (I tell you, these beginners :P). I was little amused, not knowing that India is getting its own campaign on Startup, inaugurated by none other than Shri Narendra Modi in his own candid manner. Though I couldn’t follow the complete event as I was in Bangalore and not in Delhi and these news channels have some issues with not showing complete event. But after going through newspapers and internet   research, I could find out the 3   takeaways from the event. I will try to explain each takeaway in a simple language, so that it is easy to understand and if required implement: Takeaway 1- Startup-A confusing term: How do you define a startup? A startup is an entity which is   registered and operating in India   not prior to five y...

A small recap- You have build your product, you have a small but meaning full team, who is chugging along with you and working as hard as you are, you have a co-founder which as strategically involved as you are and you have money from your elder brother and an angel investor. You have a valuation of 12 crores and a well distributed pie chart. By the dilution which has happened in recent past, is it healthy? It is good too and bad too. Good because you have a larger chunk of money to utilize and bad because you have lost certain amount share and hence control over the company. Now your employees, your co- founder, elder brother and the investor will have right to say in most of the decisions.  But that’s alright as you are the boss and you will always have the last say till you own major chunk of your company. But make sure, you involve those people only who respect your work, your product and your plans rather than shoving their plans in your mind. So, what now? ...

Opening a startup teaches you many things and researching over some taught me many things. Equity sharing is one of those learning. Let’s start a hypothetical startup called “DiscoverYou”. It has been started by you and you have done some initial work on it like some market research or initial product designing. It looked amazing and you thought about going forward with it with whatever money you have right now. Let’s us discuss the stages involved in my first article of two article series- How to manage your equity? Stage1: Your Company is still un-registered, but you have started gaining some value out of it. You look happy and have not thought about equity yet. Don’t worry just chug along for some time and enjoy the feeling of being your own boss. :-) Stage 2: Phew! It’s harder than you thought. What to do? Idea, let’s get a co-founder. You find someone who can help in making the prototype little better and is as crazy about your idea as you are for it. You find som...

Your company has zeroed in on a product or service; you have a nice team of young, fresh and energetic people who are raring to go, a cool company name and a thought after logo for the same. But, where is the money to start? This might or might not work with your pocket money or your dad being generous enough to increase your pocket money to experiment on something. Some actually do!! Let us share some knowledge about finance, in a broader prospective, from which a young budding entrepreneur would want to start her business from. Seed Capital: This is little different from other finance you can look for when you are little confused or don’t know where to start. Some venture capitalists are happy to fund you; if you need some more time to  organize  your product or company. The amount is just enough to hire some people, do some research in the market, get your things organised and up and running. Startup capital: The things look settled now. At this stage yo...

Last night, I made myself comfortable on my bed, switched on my laptop and started watching “The wolf of Wall street” for the 17 th time. The more I watch this movie, the more the urgency comes to do something with my life. There is something Jordan Belfort said, which hangs on my desk at office: “I want you to back yourself into a corner. Give yourself no choice but to succeed. Let the consequences of failure become so dire and so unthinkable that you’ll have no choice but to do whatever it takes to succeed.” There are 9 things which you can do then taste success in your life: 1. Sleep : Yes sleep, sleep is the most important activity of someone’s daily routine. Sleep compresses the data your brain is carrying for whole day and makes way for new things for downloading next day. A good sound six hour sleep is must. So take your first step and dream about being something. 2. Don’t squeeze 25 th : We only have 24 hours to manage and do our activities. There are fe...

Lately, “Startup” as a term has caught my attention and it’s a whole new world with endless possibilities and high riding dreams. Earlier it was considered as a “Not so cool” thing in India, where people were not ready to invest at monetary as well as daughter (Talking about marriage: P) level. But today things have changed.  Entrepreneurs have become talk of the town. Now I see, a special page in newspapers, dedicated forums and large number of investors lined up to even catch the sneeze of a startup aspirant, having a nice plan and workforce to execute it successfully. Almost every day, one learns about new B-plan they come up with, new marketing strategies; whether “Ambush Marketing” or “Single day Complementary joint ventures”, things which one can’t find in books and journals. A person starting this endeavor is like a one man army, who has to decide the line of defense (from other competitors), the strategic points of attack (targeted consumer base), the ammunition power...